At Softho, we value and respect your privacy. This Privacy Policy outlines the types of personal information that we collect and how we use, disclose, and safeguard it when you visit our website and engage with our services. By accessing or using Softho, you agree to the terms of this Privacy Policy.

1. Introduction

Softho (“we”, “our”, “us”) operates a website dedicated to providing digital product reviews. We are committed to safeguarding your privacy and ensuring that your personal information is protected. This Privacy Policy applies to all visitors, users, and others who access or use the Softho website (collectively, “users” or “you”).

This Privacy Policy explains:

• What personal data we collect
• How we use that data
• How we protect your data
• Your rights regarding your data
• Our use of cookies and other tracking technologies
• How we share and disclose your data
• Data retention practices

Please read this Privacy Policy carefully. If you have any questions, feel free to contact us using the contact details at the end of this document.

2. Information We Collect

We collect several types of information to provide and improve our services. This includes both personally identifiable information (PII) and non-personally identifiable information.

2.1 Personal Information

Personal information is data that can be used to identify or contact you, such as:

• Name
• Email address
• Phone number
• Billing information (if applicable)
• Account information (if you register an account on Softho)

2.2 Non-Personal Information

Non-personal information refers to data that does not directly identify you. This includes:

• Device information: Type of device, browser version, operating system.
• Usage data: Pages you visit on Softho, links clicked, and other actions taken on the site.
• Log data: IP addresses, browser type, referring/exit pages, and timestamp information.

2.3 Cookies and Tracking Technologies

We use cookies and similar tracking technologies (e.g., web beacons, pixels) to monitor activity on our site and improve user experience. Cookies are small files stored on your device that enable us to track your preferences and remember you.

You can manage your cookie preferences through your browser settings, but please note that some parts of the website may not function properly if cookies are disabled.

3. How We Use Your Information

We use the information we collect for various purposes, including but not limited to:

• To provide and maintain our services: We use your personal information to process your transactions, respond to your inquiries, and deliver our content and services.
• To personalize your experience: Your information helps us understand your preferences and provide a more tailored experience on Softho.
• To improve our website: We analyze user behavior to identify trends and make improvements to our content and functionality.
• To communicate with you: We may use your contact information to send you newsletters, updates, or promotional offers related to our products and services.
• For advertising and marketing: We may use your data for targeted advertisements and to track the effectiveness of our marketing campaigns.
• To comply with legal obligations: In some cases, we may need to use your data to comply with legal requirements, such as responding to legal requests or regulatory authorities.

4. Sharing and Disclosure of Information

We may share your information in the following circumstances:

• With service providers: We may share your data with third-party companies that help us operate the website, such as hosting services, analytics providers, payment processors, or email marketing platforms. These third parties are obligated to use your information only for the purposes we specify.
• For business transactions: If Softho is involved in a merger, acquisition, or asset sale, your personal information may be transferred as part of the transaction. We will notify you before your personal data becomes subject to a different privacy policy.
• With affiliates: We may share your information with our affiliates or business partners for marketing and promotional purposes.
• To comply with legal obligations: We may disclose your information to authorities if required by law or to protect our rights or the safety of others.
• With consent: We may share your personal data if you have given explicit consent to do so.

We do not sell, rent, or lease your personal information to third parties for their marketing purposes.

5. Data Security

We take the security of your personal information seriously. We implement reasonable measures to protect your data from unauthorized access, alteration, or disclosure. These include the use of encryption, firewalls, and secure servers.

However, please note that no data transmission over the internet is completely secure. While we strive to protect your personal information, we cannot guarantee the absolute security of any data transmitted to our site.

6. Data Retention

We will retain your personal data for as long as necessary for the purposes outlined in this Privacy Policy or as required by law. When your data is no longer needed, we will delete or anonymize it.

For users who have accounts with us, we retain your personal information for as long as your account is active or as long as necessary to provide you with services.

7. Your Data Rights

Depending on your location, you may have certain rights regarding your personal data. These rights may include:

• Access: You have the right to request access to the personal data we hold about you.
• Correction: You can request that we correct any inaccurate or incomplete information.
• Deletion: You may request that we delete your personal data, subject to certain limitations.
• Restriction of Processing: You have the right to ask us to limit the processing of your data in some circumstances.
• Data Portability: You can request a copy of your personal data in a structured, machine-readable format.
• Opt-Out of Marketing: You can opt out of receiving marketing communications from us by following the unsubscribe instructions in any email we send you or by contacting us directly.

To exercise any of these rights, please contact us using the information provided in the “Contact Us” section below.

8. International Transfers of Data

If you are located outside of the country in which Softho operates, please be aware that your personal information may be transferred to and processed in a jurisdiction with different data protection laws. By using our website, you consent to this transfer.

9. Children’s Privacy

Softho is not intended for children under the age of 13, and we do not knowingly collect personal information from children. If we learn that we have inadvertently collected personal data from a child under 13, we will take steps to delete that data as soon as possible.

10. Third-Party Links

Our website may contain links to third-party websites or services that are not operated by us. This Privacy Policy applies only to Softho, and we are not responsible for the privacy practices of third-party sites. We encourage you to review the privacy policies of any third-party sites you visit.

11. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page, and the “Effective Date” at the top of the page will be updated accordingly. We recommend that you review this Privacy Policy periodically to stay informed about how we are protecting your information.